Glow That Face up Ranks #1 for "Facial" in Dearborn

Glow That Face up Ranks #1 for "Facial" in Dearborn

By: Solora

4/21/2026

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Quick Wins · Glow That Face Up
  1. #1

    Ranked #1 on Google for "Facial Dearborn"

  2. 5.0/ 5.0

    Perfect Google star rating

  3. 100+

    New Google reviews in 40 days

  4. 13

    Past patients rebooked

Quick Wins · Glow That Face Up
  1. #1

    Ranked #1 on Google for "Facial Dearborn"

  2. 5.0/ 5.0

    Perfect Google star rating

  3. 100+

    New Google reviews in 40 days

  4. 13

    Past patients rebooked

About Glow That Face Up

Glow That Face Up is one of the most well-known spots in Dearborn, Michigan for high-end skin treatments. Led by Vivian and Amanda, the spa has built a strong reputation across the city through word of mouth. But when it came to Google, none of that was showing up.

Where Things Stood Before Solora

If someone in Dearborn searched for "facial near me," Glow That Face Up was buried on the second page of Google. Most people never scroll past the first few results. Google shows only the top 3 businesses and hides the 4th under a "show more" button. From our experience, dropping from third to fourth makes a huge impact on organic lead volume.

How Solora Helped

Ranking #1 on Google

We optimized their Google Business Profile for the Dearborn area by ensuring services were clearly listed with well-written SEO descriptions and consistent, accurate business information across platforms like Yelp, Bing, Google, and Apple. This positioned Glow as a leading option for facials and skin treatments in Dearborn.

Alongside a targeted review campaign, Glow That Face Up moved from page two of Google to the #1 spot for “facial Dearborn” in about four months. Since reaching the top position, they’ve seen roughly a 20% increase in calls—without relying on paid ads on Google or Meta.
Solora Insight

100+ new 5-star Google reviews in 40 days for Glow That Face Up

Solora Insight

100+ new 5-star Google reviews in 40 days for Glow That Face Up

Google Reviews

Before Solora, Glow That Face Up didn't have a consistent way to ask clients for reviews after their appointments. The team was focused on taking care of people in the spa, and asking for a Google review at the end of a treatment isn't something most estheticians are thinking about. People were commenting positive things on their Instagram posts and telling the estheticians how happy they were, but those compliments weren't making it to Google. We set up Solora's automated review campaign so that after every visit, clients received a personalized text message asking them to share their experience on Google. The message sounds like someone from the spa personally reached out, which is why clients actually take the time to respond.

In 40 days, Glow That Face Up received over 100 new five-star Google reviews and their rating hit a perfect 5.0. Today, they're at over 510 five-star Google reviews in total. Here are some Google reviews that we liked:

What people are saying on Google

Reviews for Glow That Face Up

"My skin is glowing!!! Wow!!! First-time facial ever and I am hooked. The atmosphere was clean, peaceful and the facial itself was divine— my skin feels refreshed, cleaned and so bright. Vivian is an absolute pro— very kind and knowledgeable. She makes you feel comfortable and so confident. My favorite words of hers was 'less is more'. Her expertise and passion for skincare is evident. The whole experience was 10/10!"
M.R.··2 weeks ago
"Hawraa is the first person I ever trust with my face. She helped transform my face. The absolute best person to go for a facial."
S.K.··1 month ago
"Honestly the BEST facial experience I've ever had. From the moment I walked into Glow That Face Up, everything felt clean, calm, and super welcoming. Aaliyah was incredibly sweet and professional, she took her time, explained every step, and made the whole treatment so relaxing. My skin was glowing, hydrated, and felt unbelievably smooth right after. I noticed a real difference, not just the day of but even after. This is officially my go-to place for facials."
J.L.··1 month ago
"I absolutely love coming here. Dalia is extremely knowledgeable and truly takes the time to understand your skin before doing anything. I really appreciate how intentional and holistic her approach is— everything feels personalized and never rushed. You can tell she genuinely cares about long-term skin health, not just quick results."
A.T.··2 months ago

Bringing Past Clients Back

Glow had past clients in their system who hadn't been back in a while. These were people who had a great experience and fully intended to return but hadn't gotten around to it. The staff didn't have the time to go through their client list and call each one individually.

We set up Solora's Patient Re-activator to reach out to those past clients with personalized text messages inviting them to come back in. The messages were tailored so they felt personal rather than like a mass blast, and clients could text back to book without having to call during business hours.

In the first month, 13 past clients booked a new appointment from those messages alone without the Glow team making a single phone call.

What's Next

Glow That Face Up is now the first result people see when they search for a facial in Dearborn, and they have a perfect 5.0-star rating to back it up. The goal moving forward is to keep the reviews flowing in consistently, expand into more keyword rankings for other services they offer, and continue reactivating past clients who are due for their next visit.

FAQ Hub

FAQ

What if my staff already calls past patients?

If your team is keeping up with it and consistently getting past patients back in, there's no reason to change anything. The practices that come to us usually have staff that's too busy taking care of the patients in the office to stay on top of calling everyone who's overdue. If that's where you're at, an automated system takes that work off their plate so the front desk can focus on the people right in front of them.

What if my patients get bothered that we're texting them?

How long does your contract lock me in for?

What does this typically cost?

How does Solora connect to my booking system?

What do the text messages sound like?

Is Solora HIPAA compliant?

FAQ Hub

FAQ

What if my staff already calls past patients?

If your team is keeping up with it and consistently getting past patients back in, there's no reason to change anything. The practices that come to us usually have staff that's too busy taking care of the patients in the office to stay on top of calling everyone who's overdue. If that's where you're at, an automated system takes that work off their plate so the front desk can focus on the people right in front of them.

What if my patients get bothered that we're texting them?

How long does your contract lock me in for?

What does this typically cost?

How does Solora connect to my booking system?

What do the text messages sound like?

Is Solora HIPAA compliant?

FAQ Hub

FAQ

What if my staff already calls past patients?

If your team is keeping up with it and consistently getting past patients back in, there's no reason to change anything. The practices that come to us usually have staff that's too busy taking care of the patients in the office to stay on top of calling everyone who's overdue. If that's where you're at, an automated system takes that work off their plate so the front desk can focus on the people right in front of them.

What if my patients get bothered that we're texting them?

How long does your contract lock me in for?

What does this typically cost?

How does Solora connect to my booking system?

What do the text messages sound like?

Is Solora HIPAA compliant?

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